AI: The Next Revolution in Content Creation

A new book from Dr. Mario García

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“I’m impressed by your book – the depth of your analysis is ama­zing, con­si­dering how recently media has been revo­lutio­nized by AI. Great work, as always!”

MASSIMO BARSOTTI
CPO/CMO, Eidosmedia, Italy

"García’s book not only inspires me but compels me to em­brace AI tools without fear. The book offers practical tips on how AI can assist in generating story ideas, summarizing extensive reports, and analyzing vast datasets. Most importantly, it under­scores the pivotal role we, the humans, play in this dance.” 

BJØRN ASLE NORD
Investigative reporter/journalist, NRK, Bergen, Norway 

“It’s an essential read for every journalist and news professional today.”

PUNDI S SRIRAM
Chief Product Officer, The Hindu Group, India

Machine learning

Generative AI is the most significant new technology since the advent of the internet. GenAI models learn from huge amounts of published data.

Humans and robots

The relationship between humans and machines will become an even greater topic of discussion in the age of AI, especially the supervisory role that humans play.

AI helping with headlines

AI algorithms generate alternate headline options that resonate with different target reader demographic. The integration of AI in newsrooms has already shown promising results.

Dozens of AI players

As with all revolutions, the people make the difference. We profile and interview dozens of AI media thought leaders and doers around the world:

Aimee Rinehart
Senior Product Manager AI Strategy and Local News, Associated Press
Ben Sawyer
University of Central Florida, Orlando, Florida
Nick Diakopoulos
Ph.D., Professor of Communication and Computer Science, Northwestern University
Christopher Reardon
head of C2 and former head of product design at Meta

Time saver for journalists

It's time to study ways AI can help with tasks that will save time journalists can spend creating better content and making it more accessible.

Defining and understanding AI

We make the world of AI and media approachable by starting with the details, definitions and leading operators.

Case studies and interviews

Deep dives into the tools and tactics various thought leaders are using to approach AI in their media work from around the world:

From Top L to R:
Stibo DX’s Kim Svendsen
Massimo Barsotti, Chief Product Officer Eidosmedia
Geir Berset, CEO of Aptoma
Lost Coast Outpost (USA), editor
Hank Sims
Peter Biľak, of Typotheque
Axel Springer CEO Mathias Doepfner
Bernd Volf, Ringier’s Managing Director
Marc Walder, CEO Ringier AG
Jeff Israely, co-founder and editor of Worldcrunch

AI nuggets and morsels

Keeping up with the daily – more often hourly – nuances and updates around AI is a full-time affair. We keep tabs on dozens of the more inspiring.

The dance floor is open. Get ready for your first dance with AI.

A Dance of Innovation: Humans and AI in Perfect Rhythm for Content Creation’s Next Act

"I look at Artificial Intelligence with the curiosity of a toddler, the amazement of a Baby Boomer, and the skeptical eye of a media professional.”

Mario Garcia

Order the book here:

→ www.medimops.de

or here:

→ barnesandnoble.com

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Credits

Text: garciamedia
Fotos: With the kind permission of the commentators
Illustration: Made with Midjourney
Production and animation: Jan Schwochow, Scrollytelling GmbH, Hamburg, Germany

Contact

garciamedia.com

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